Also note that likely *most* of those YouTube views are outside the US. Lakers & Warriors are dominant in that market which would explain some of their view counts.
I would expect the Lakers and the Warriors (as long as they have Steph) to get the most eyeballs. I still think that the NBA does a poor job of promoting star players and their teams in smaller markets.
I understand the structural imbalances compared to football, but I think it would be to the NBA’s benefit to promote young rising players like SGA, Anthony Edwards, or newer players like Paulo Banchero, Chet Holmgrem and rookies like Scoot and Wembanyama.
I know the NBA has no desire to compete with the NFL for ratings, but put weekly national games with young up and coming players/teams on ABC Sunday evening. Many people watch Sunday night football, but not everyone. What else is ABC going to broadcast when NBC is playing football.
Basketball rights are too expensive for Disney to burn the content as an also ran to the NFL. Am sure the NBA would be happy doing that but wants Disney to pay them millions per game aired, and it won’t pay back in that slot.
I view it as a value add kind of thing to the package. The big market games are what they’re paying for. But having some of these additional games, it doesn’t even have to be every single week, would help raise the profile of teams/players that typically never get these games. Live sports are king, and while I don’t expect it to be a huge audience draw initially, it would strike me as a way to grow viewership/ratings from people that don’t have cable.
I think it is worth noting as well that the YouTube algorithm likely plays a role in pushing Lakers or Warriors highlights on viewers, so some of the reason for higher views is that the algorithm believes that people interested in basketball content will be interested specifically in Lakers or Warriors content.
Woah, I’m a Pacers fan and I’m surprised that 56,000 people watched the full-game highlights of Wizards vs. Pacers in December.
Woohoo! The Wizards got a mention! Frankly, 56k is probably more than watched that game the night of
An additional conclusion might be that the typical NBA fan is a starfucking dilettante.
Great content - what a massive skew for those two teams
Scrapping has gotten easier since 2006. There’s a google sheets formula that will effectively do it for you. YouTube also has a fairly accessible API that you can leverage in a non techy way. Example tutorial here: https://xedricity.com/how-to-bulk-scrape-youtube-video-details-using-google-sheet/
Also note that likely *most* of those YouTube views are outside the US. Lakers & Warriors are dominant in that market which would explain some of their view counts.
I would expect the Lakers and the Warriors (as long as they have Steph) to get the most eyeballs. I still think that the NBA does a poor job of promoting star players and their teams in smaller markets.
I understand the structural imbalances compared to football, but I think it would be to the NBA’s benefit to promote young rising players like SGA, Anthony Edwards, or newer players like Paulo Banchero, Chet Holmgrem and rookies like Scoot and Wembanyama.
I know the NBA has no desire to compete with the NFL for ratings, but put weekly national games with young up and coming players/teams on ABC Sunday evening. Many people watch Sunday night football, but not everyone. What else is ABC going to broadcast when NBC is playing football.
Basketball rights are too expensive for Disney to burn the content as an also ran to the NFL. Am sure the NBA would be happy doing that but wants Disney to pay them millions per game aired, and it won’t pay back in that slot.
I view it as a value add kind of thing to the package. The big market games are what they’re paying for. But having some of these additional games, it doesn’t even have to be every single week, would help raise the profile of teams/players that typically never get these games. Live sports are king, and while I don’t expect it to be a huge audience draw initially, it would strike me as a way to grow viewership/ratings from people that don’t have cable.
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I think it is worth noting as well that the YouTube algorithm likely plays a role in pushing Lakers or Warriors highlights on viewers, so some of the reason for higher views is that the algorithm believes that people interested in basketball content will be interested specifically in Lakers or Warriors content.
There may not be many people on the face of the earth who are less self-aware than James Harden.
Just want to point out Dennis Schroder shot 4-26 in his countries 81-79 victory. Moxie!